
Each time a customer makes a purchase from your website they are prompted, through an email invitation, to rate and review the shopping experience they had. The completed reviews are then stored in your ‘Partner Certificate’ in which all internet users can view. You can display customer reviews on your website homepage for all visitors to see. If a visitor clicks on the reviews they will be directed to your ‘Partner Certificate,’ where they can read additional, detailed customer feedback about your website and its services.
The goal of every internet retailer is to effectively increase revenues in the long-term. There are various methods to achieve this goal; however the decisive factor is to raise consumer confidence and turn shop visitors into buyers thereby capitalizing on your existing traffic.
On average, 66% of shop visitors leave a shop because it did not appear to be trustworthy (source: Internet World Business Trendscout, August 2007). With guaranteed authentic customer feedback and the Consumercate ‘Customer Approved’ Site Seal, you can be certain that your visitors will have further trust in your business and your revenues will increase.
The Consumercate Partner Certificate verifies that the shop is officially customer approved. Each certificate contains all of the shop’s customers’ reviews and the overall rating of the shop. Every Consumercate member shop has a Partner Certificate.
To be ‘Customer Approved’ your shop must fulfill the following two requirements:
1. Participate in Consumercate's Customer Rating & Review Program
The shop must be an active member in Consumercate’s Customer Rating & Review Program, in which its members continuously collect feedback from its customers. In order for Consumercate to consider a shop ‘Customer Approved,’ the shop must maintain their ‘Partner Certificate’ with up-to-date customer opinions.
2. Customer Approval
Your shop must maintain a star rating of 4 or better out of a 5 star quality rating system.
Shops that meet the above requirements demonstrate that they are truly committed to their customers’ satisfaction and service and therefore receive the Consumercate ‘Customer Approved’ Site Seal.
As a Consumercate member you can log into your account and the ‘Customer Approved’ Site Seal code is available for immediate installation. However, in order to maintain the highest standards for our clients and their customers, only those shops with an average customer rating of 4 stars or more will be approved to access and display the ‘Customer Approved’ Site Seal.
No. Consumercate tools assist your website to increase its conversion rate (from visitor to buyer) of your existing traffic. By directly displaying customer rating and reviews on your website you will improve consumer confidence and thus help to increase your revenues.
Furthermore, your shop will gain additional links and content through every customer rating and review. The more ratings your shop receives, the higher your business can move in the search engine rankings and the more likely a potential customer will find you.
You will be able to use the ratings and reviews to adapt to your customer needs thereby improving your service. In addition, you can show your shop visitors that your previous customers approve of your shop and its services. By displaying the Consumercate ‘Customer Approved’ Site Seal and rotating peer reviews on your homepage, your visitors will gain an instant feeling of trust towards your site.
Consumercate will collect feedback directly from your customers as they make purchases. To do this you need to add the Consumercate Review Widget code to your checkout (receipt) page, which then allows Consumercate to invite your customers (on behalf of your shop) to share their shopping experiences and provide their feedback directly after a purchase. The feedback collected is then stored in your Consumercate account and displayed on your shop’s Partnership Certificate for your visitors and customers to see.
No. Only real customers have the opportunity to write a rating and review regarding their shopping experience. In order to increase consumer confidence and instill immediate trust in your shop visitors, it is very important that only real customers provide shop feedback thus demonstrating to potential buyers that your customer reviews are 100% authentic.
Not at all. Our rating and review invitation is served on your shop’s checkout (receipt) page, only after a sale is completed.
In order to start data collection you must insert the Consumercate Review Widget HTML code on your shop’s checkout (receipt) page (i.e., the page after an order has been successfully submitted). This code sends an invitation to your buyers to fill out a rating and review form once they have completed their purchase. Adding this code to your site should not take longer then a few minutes.